Search Engine Optimization (SEO)
Search Engine Optimizations (SEO) is a simple concept, optimize a site for search engines in order to rank well within searches. But it can be complicated to do. Google has over 200 things it looks at when ranking a site and page, including both on-site and off-site elements. These elements are divided into three main groups: technical (the site’s code, links, speed, etc.), content (the site’s wording, keywords, pages, etc.), and public option (social media shares, backlinks, user behavior on the site, reviews, etc.).
By improving a site’s ranking within Google and other search engines you can become more visible to your customers then your competition.
With an SEO optimized site the traffic quality and quantity of your site.
With an improvement to site quality and conversions with SEO will boost site leads and sales.
The first step to improving a site’s SEO is to do a full review of the site’s current standing should be done to create a plan of improvement and growth. Each site needs optimizing and maintenance in different ways based on its current position and purpose. Working with an expert can help you put effort into areas that will give your site the best benefits.
For over 7 years I have been working with companies in multiple industries throughout the Ottawa area and Canada to help them improve their site performance and generate more leads. With a one on one approach to we work together to achieve your business and marketing goals.